Julian Riefsdahl

Digital growth expert

Working in SEO since 2013. Building WordPress sites optimized for performance and search. Integrating AI where it genuinely adds value. My approach combines these disciplines to help businesses grow their organic presence sustainably.

Currently available for new projects

Technical Expertise That Drives Digital Growth

Drive sustainable growth through technical SEO expertise and data-driven strategies. Combine 10+ years of SEO mastery with full-stack development skills to deliver measurable results that outpace the competition.

Technical SEO Expertise

10+ years of SEO experience combined with web development and server administration expertise enables identification and resolution of complex technical issues that impact search visibility.

Holistic Growth Strategy

Expertise in aligning SEO and development initiatives with broader business goals, focusing on sustainable growth strategies that consider long-term scalability and competitive positioning.

Data-Driven Results

Advanced analytics expertise, technical monitoring capabilities, and conversion tracking experience ensure transparent reporting and continuous optimization based on real performance data.

Performance-First Approach

Deep understanding of site architecture, Core Web Vitals, and technical infrastructure from both SEO and development perspectives ensures optimal load times and user experiences.

Full-Stack Capability

Comprehensive skill set covering technical audits, keyword research, custom WordPress development, and AI tool integration, providing complete project ownership.

AI-Enhanced Development

Specialized in building intelligent WordPress sites with custom AI integrations, automated SEO workflows, and smart content optimization systems.

Skills & experience

A versatile skill set built at the intersection of SEO, development and AI — covering everything from technical audits and content strategy to automation workflows and web development.

🔍 SEO

  • Technical SEO
  • Keyword Analysis
  • Information Architecture
  • Competitor Analysis
  • International SEO
  • Local SEO
  • Structured Data
  • Link Building

📣 Digital Marketing

  • Content Marketing
  • Conversion Rate Optimization
  • A/B Testing
  • Social Media Marketing
  • Paid Ads

📊 Analytics & Data

  • Web Analytics
  • Custom Dashboard Setup

🤖 AI & Automation

  • AI Automation
  • Prompt Engineering
  • Multi-Agent Workflows

💻 Web Development & Design

  • WordPress Development
  • PHP
  • Python
  • CSS
  • UI/UX Design
  • JavaScript

Tools & services I’m working with

Digital marketing

AI & web development

CV

Junior SEO Consultant, takevalue Consulting (since 2022)

Developed and implemented comprehensive SEO strategies using industry-standard tools, focusing on technical and content optimization across diverse sectors while integrating AI solutions for enhanced efficiency and measurable results.

Core areas of expertise

  • Developed and executed SEO strategies utilizing professional tools including Screaming Frog, Sistrix, and Semrush
  • Managed technical and content search engine optimization for websites across various industries and sectors
  • Integrated AI tools and automation to enhance workflow efficiency and analysis capabilities
  • Focused on achieving measurable ranking improvements and organic traffic growth for diverse client portfolio
  • Project managed website migrations and relaunches, facilitating collaboration between development, design, and marketing teams

Digtal Marketer & Web Developer, Riefsdahl Digital Marketing (since 2013)

Founded independent consultancy providing end-to-end digital solutions for small and medium enterprises, from strategic planning and web development to SEO implementation and digital marketing, with expertise in data-driven optimization strategies.

Core areas of expertise

  • Developed and optimized websites specifically tailored for small and medium-sized businesses
  • Provided comprehensive support from initial concept and technical implementation through to SEO and digital marketing strategy
  • Conducted market and competitive analysis with strategic consulting for optimal digital positioning
  • Created data-driven SEO strategies through extensive keyword analysis to optimize information architecture and content planning
  • Specialized in WordPress development incorporating UX/UI principles, technical SEO optimization, and performance enhancement

Frequently asked questions

General questions about my services and expertise answered.

How many years of experience do you have in digital marketing?

I’ve been working in digital marketing since 2013, gaining hands-on experience building websites and delivering digital marketing services for a wide range of clients. I started in SEO and progressively expanded into web analytics, content marketing, web development, affiliate marketing and adjacent areas, building a well-rounded expertise across the digital landscape.

What SEO services do you offer exactly?

I cover the entire SEO spectrum from in-depth SEO audits and technical optimization to keyword strategy, content production, local SEO, and Generative Engine Optimization (GEO). Whether you need a one-time engagement or ongoing support, I have you covered.

Are you available for consulting calls before hiring?

Absolutely. I offer a free, non-binding initial call where we discuss your goals, requirements, and growth potential — no strings attached. This way I can provide a transparent overview of substantial actions to drive growth for your website and we determine whether we’re a good fit before any commitment is made.

Do you work independently or with a team?

I work as an independent freelancer, which means you always have a single, dedicated point of contact. That said, I have a trusted network of experienced professionals spanning software engineering, AI, social media marketing, and more, that I can bring in when a project scope calls for it.

How do you integrate AI into digital marketing workflows?

Beyond common use cases like content production, I leverage AI across a wide range of SEO tasks, including keyword analysis, internal linking optimization, content gap identification, and workflow automation. This allows for smarter, faster execution without sacrificing quality.

What sets you apart from other SEO specialists?

My cross-disciplinary expertise is my biggest differentiator. Having a background in web development means I can diagnose technical SEO issues at a deeper level than most SEO consultants. My experience in AI enables highly efficient workflows, significantly reducing costs compared to traditional service providers. Additionally my holistic understanding of the digital ecosystem means SEO strategies are designed and implemented with the full picture in mind.

Do you offer one-time SEO audits or ongoing retainers?

I offer both. Whether you need a comprehensive one-time SEO audit to identify opportunities and issues, or a long-term retainer for continuous optimization and growth, I offer flexible engagement models tailored to your needs and budget.

What tools do you use?

I rely on a combination of Google’s own suite (such as Google Search Console, Google Analytics, Looker Studio, Keyword Planner, and PageSpeed Insights) alongside professional third-party tools like Screaming Frog for technical SEO, Semrush for competitive research, and Figma for wireframes and mockups. I also leverage custom-developed tools for specific analytical needs which I’ve built over the years.

Do you provide SEO reporting and how often?

Yes, I provide extensive monthly reports covering all key performance indicators, traffic trends, ranking movements, and actionable insights. For clients who prefer a closer pulse on progress, weekly reporting is also available.

What’s your technical background?

My technical foundation is rooted in WordPress development, where I’ve built websites including custom themes and plugins. I’ve also worked with JavaScript frameworks like Vue.js, which together have given me solid proficiency in HTML, CSS, PHP, JavaScript, and Python.

Get in touch

Interested in working with me? Reach out to me and I’ll get right back to you.

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Tell me about your business

Every project starts with a conversation. The more context you share, the better I can assess how I can help you — and the faster we can get things moving. Here’s what’s useful to know upfront:

  • What does your business do and who is your target audience?
  • What challenges are you currently facing online, and what goals would you like to achieve?
  • Have you worked with an SEO professional before?
  • What scope of services are you interested in?

Not sure about all of the above? No problem — none of this is required. Any details you can share will simply help me hit the ground running and come to the table with relevant insights from the start.

Let’s connect on LinkedIn